In the Sponsor's tab on the admin panel, you can see thorough traffic analytics, meeting engagement, and representative engagement per sponsor.
Once your event is created, Brella will start tracking all participant's activity in the platform with their permission after creating an account.
In the Sponsors tab in the admin panel, you can see the statistics of three different entities from your event:
- Representative engagement
- 1:1 meetings between sponsors and participants
- Sponsor and virtual booth's traffic analytics (carousel interactions)
To learn how to read and understand the admin panel's sponsor analytics, we have created two different articles for you to help you understand how to read and analyze the data for your event results and ROI. Check them out:
- Exports & Analytics: Sponsors
- Understanding your Sponsor's Brella traffic analytics in the Admin Panel
☝️Traffic analytics: Attendee mobile activity is not included in the traffic analytics report yet. It's coming soon.
🌟Tip: All data you can export from Brella's Admin Panel brings great value to your Sponsors and their ROI. Hence, motivate your sponsors to be proactive on the Brella web app as that will bring valuable insights not only for their team but also their wish to buy tickets to your events in the future.
Last updated on August 2021.
Written by Stephanie Campano Valenzuela.
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