Getting Started with Brella
For Event Organizers
Tips for Organizers
Event Data & Reports
Monitoring your Sponsor Ads success
You can always view the effectiveness of each advertisement from the Sponsor Ads tab.
Analytics-wise, you can monitor the display count as well as click count for each sponsor ad.
- The display count (People tab) This tells you how many times an attendee refreshed or visited the attendee list page for the first time on the Brella platform. Going to different tabs on the Brella platform in the same event does not count as additional display points and going to the next page of attendees.
- The click count (People tab) tells you how often your attendees have clicked on the sponsor ad.
- The display count (Home tab) tells you how many times the home page has been visited and loaded.
- The click count (Home tab) tells you how many times the sponsor ad has been clicked on the home page.
You will also see the display and click counts for the sponsors' ads that you have deleted. You will see the status of the deleted ads below the 'active ads' column.
Last updated on October 2021.
Written by Stephanie Campano Valenzuela.
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